Duchess Bake Shop has launched a cookbook that lets the rest of the country in on Edmonton’s secret—that it’s home to one of Canada’s best pastry and bake shops. Don't believe me? That's OK, the secret's out and the line down the street at opening suggests that something special happens inside this pastry haven. With a new cookbook, the pains au chocolat, macarons, and madeleines that were Edmonton's best-kept-secret won't be "only ours" for much longer.
My article on Duchess Bake Shop and its new cookbook appears in the April 2015 Western Living magazine.
About two weeks after my Western Living article appeared on Duchess Bake Shop, the international social content website Buzzfeed listed Duchess among the 23 Bakeries Around the World You Need to Eat At Before You Die. This, in turn, got picked up in the local media and things got crazy. Line-ups at The Duchess reached epic length and shelves were picked clean before closing time. It's even a little too-much love for the team at Duchess. They posted a plea for patience on their Facebook page. Seriously, there were people in Edmonton who hadn't yet yeard of Duchess Bake Shop?